Jenny Wang is an agile and dynamic communications professional who has successfully helped a wide-range of clients protect and promote their brands. An expert at orchestrating integrated communications campaigns, she has helped companies and organizations in the energy, health and technology sectors gain greater recognition in the media, profit from increased sales, secure new investment, and mitigate crises.
Jenny is also a skilled crisis communications practitioner with significant experience—and success—in mitigating damaging situations.
Jenny joined kglobal from Raffetto Herman Strategic Communications, where she planned and executed integrated public relations campaigns for clients that included online and traditional media, executive positioning, reputation management and thought leadership. Jenny previously worked for Ketchum in the social marketing practice, where she supported national communications and awareness campaigns for various government and industry clients.
Jenny began her career at The Harbour Group, where she worked on behalf of clients in the fields of international business, health care advocacy and consumer tech. Her work included assisting clients in identifying and responding to emerging issues and supporting communications around North American acquisitions for international clients.
Jenny received her master’s degree in Strategic Communication from American University’s School of Communication and graduated from Juniata College with a bachelor’s degree in Communication and Management.
One last thing… Jenny competed on her college tennis team. Game, set, match!
‘Smile and Dial’ – Why Building Genuine Reporter Relationships Is Crucial for PR Professionals
September 10, 2019
September 10, 2019
| by Jenny Wang
It’s true that with the ever-changing media landscape, the public relations industry has had to evolve and adapt accordingly. Innovative, new digital strategies are integral to any successful communications campaign, but the value of traditional PR and media relations (or smile-and-dial as it’s sometimes referred to) can’t be discounted. In these times, the fourth estate’s […]