Brianna Broad is a strategic communicator with an entrepreneurial spirit and keen business acumen. She helps clients build and amplify their brand, tackle challenging and reputation-damaging communications issues, and effectively market their messages or products.
Brianna has trained many executives for media interviews, including leadership at a multinational chemical and pharmaceutical company, served as a crisis media advisor for Dole Food Company, and leads media relations and event teams for clients primarily focused on public policy and technology. Every day Brianna works with leading journalists that count on her as a reliable source of vital information and stories. She has placed hundreds of client stories and secured interviews in top news outlets including The Wall Street Journal, The Washington Post, Associated Press, NPR, and Sirius-XM.
As part of her work, Brianna serves as a business and branding consultant for companies looking to diversify their revenue stream, refresh their brand, or implement new marketing initiatives. She has developed brand messaging, websites, and social media and marketing plans for dozens of companies in the technology, manufacturing, and healthcare sectors.
Brianna previously served on communications teams for Cause, a nonprofit supporting wounded military members, and Academy Health, a healthcare research association. She is a graduate of Medaille College where she earned her Bachelor’s degree in Media Communications. She also holds a certificate on Political Journalism from The Fund for American Studies.
One last thing…Brianna is always hungry — for knowledge more than food.
Why Your Brand Identity is a Critical Part of Your Business
August 4, 2016
August 4, 2016
| by Brianna Broad
Those bell-bottoms you wore in 1970 are not in style today (although I’m sure some would beg to differ). And if your organization or government agency’s logo is also sporting an outdated style – it’s time for a refresh. Many successful companies go through multiple logo refreshes. Take a look at this list that compiles logos […]